If your business needs a new sign, regardless of its size, there are some vital sign principles that you need to keep in mind. After all, signs created by a sign company in Honolulu, HI, often make the first impression a potential customer has of your business. You only have a few seconds, however, to make that first impression, so be sure to make them count.
The first place that you need to start is to think about scale. Many business owners have few problems designing the cover of their restaurant’s menu or their business cards. Creating a sign is no different as long as you keep the scale of the project in mind.
The next thing that you need to think about is colors. First, consider what colors represent your business best. Psychological tests show that if you are dealing with people’s money or their health, then darker colors work better. If you are dealing with recreation, such as a hobby, then consider green. In most cases, you will want to stay away from extremely light colors. The second factor to consider is your sign’s location. Try to choose colors that stand out from the sign’s background so that you capture the viewer’s attention quickly.
Use straightforward typography on your sign to make it easy to read. Your letters should take up the majority of space. Think about how many words you can eliminate while still delivering a memorable message to the viewer. Most signs created by a sign company in Honolulu, HI ,should deliver their message in fewer than 15 words.
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