When you talk about marketing your business online, you’ve probably heard a lot about search engine optimization. However, optimization can be a confusing concept. Learn more about search engine optimization (SEO) and how it can help your business.
What Is Search Engine Optimization in Goodyear, AZ?
Search Engine Optimization (SEO) is a digital marketing technique that optimizes your digital presence to increase your place in search engine results.
75% of web browsers don’t move past the first page of search results. When you appear on the first page of search engine results, you have a much better chance of generating traffic to your website, which will hopefully lead to sales.
How Do I Increase SEO?
There are a lot of ways for you to improve your website’s digital presence.
Start by fleshing out a detailed website with keywords in the content. For example, if you sell dog leashes, you want to include keywords such as “leather dog leashes” and “organic dog leashes” in the content. You can include keywords on landing pages and write a blog.
Writing a blog keeps your website relevant, and it allows you to provide valuable content for your customers, which will also increase your placement in search engine results.
Do your best to consider your reader’s intent when writing content. The reader will feel that they go value from your content and continue to come back to your website.
Don’t forget to include links, headers, bullet points, and bold text to make your content easy to read for your search engine optimization in Goodyear, AZ.
