To most people ‘the cloud’ is an enigma; they sort of have a vague notion of documents and photos floating about somewhere in the ether. There’s a line in the Jason Segel film ‘Sex Tape’ that goes: ‘no one understands the cloud’ and the hilarity is in the truthfulness of the observation because for a lot of us, it’s true.
In fact the concept around Cloud storage is pretty straightforward; it is a network of computers that stores your data for you. It has the advantage of freeing up space on your device or server and it allows you access to files from anywhere in the world. When you upload your data to the Cloud a copy is made and sent to a number of computers which store your file. For security your file is stored on more than one computer so that, should an accident happen in the datacenter, you are guaranteed that the files you upload won’t be lost. With access to the Cloud being as simple as accessing your Google mail, you can retrieve you data whenever or wherever you like.
Cloud storage was picked up and promoted initially by companies that had masses of data and lots of employees trying to access the same files. The idea that important data couldn’t be lost, could be accessed by anyone with permission, and didn’t take up valuable storage space, is a no brainer for large companies. Nowadays, we as individuals use Cloud storage too, uploading photos, music and a multitude of other files, thereby freeing space of our computers and ensuring previous files aren’t lost.
Not surprisingly with such an explosion of users, companies offering Cloud storage have also multiplied. A Forbes article states that consumer facing companies such as Dropbox had 300 millions users by May 2014, whilst Google drive followed sharply behind with 240 million. These companies offer free storage which attracts customers, but when space runs out people are encouraged to upgrade to a premium package. IT businesses can invest in cloud reseller program, such as that offered by Awesomecloud.com which offers their client Cloud storage as an add on to any existing program. According to Acronis, early last year over 65 percent of US companies were using Cloud storage.
What is clear is that Cloud storage isn’t going away, the benefits are too great to both corporates and the individual and businesses will continue to use and invest into this modern way of storing data.
If you are looking for a great cloud reseller program to offer your clients, the packaging at Awesomecloud.com allows you to offer the full range of Cloud storage services at a low initial cost.
